Founding Growth Lead

Bangalore (Onsite), Full Time

What You’ll Do​​

• Shape product features that enhance user engagement and market fit

• Define and evolve the brand identity, messaging and voice

• Design and execute a comprehensive GTM plan for launch

• Develop and execute a growth strategy to drive awareness, acquisition and retention of customers

• Establish product driven partnerships

• Implement distribution strategies across digital and physical retail 

• Analyze customer data and metrics to identify opportunities for improvement

What We Are Looking For

• Ability to work independently in a fast-paced, ambiguous early-stage environment

• 2+ yrs of experience in building and marketing consumer products

• Proven track record of launching consumer products to market, with success in retail, e-commerce or D2C channels

• Strong analytical skills with experience using data to drive decisions

• Deep understanding of consumer behavior, particularly in the children’s educational market

• Familiarity with child safety regulations (e.g., COPPA, GDPR-K)

• Passion for building safe, magical AI experiences for children and families

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Why Join Us

• Help define the future of safe and meaningful AI experiences for children

• Join at ground zero and influence every aspect of the GTM

• Work with a small, passionate and visionary team

• Opportunity for ownership and long-term impact

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Bonus Points For

• You are a builder by nature and thrive in a 0→1 setup with lots of autonomy and ownership

• You love product and have opinions about what makes experiences delightful or frustrating

• You are great at experimenting with new technologies/products 

• You have a knack for articulating complex ideas in a simple and clear manner

• You have experience building a consumer brand in edtech, toys or consumer electronics

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